2020 has been a year of rapid change. Publishers have had to turn on a dime, recreate revenues models as programmatic advertising revenue plummeted and events ground to a halt. With programmatic ad rates clawing back, publishers are leaning into areas that drive recurring revenue and deliver profit, while speedily responding to a changing ad market and cautious advertisers.
At the Digiday Publishing Summit Worldwide LIVE, we’ll virtually discuss how publishers from around the world have emerged from the last year — of multiple crises — leaner, more agile and laser-focused on profit-driving business lines. We’ll offer insight into what lies ahead for publishers, including tackling retention, to redesigning the office space and driving up addressable audiences.
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