AWForward: Automotive Marketing through the Unknown of 2022

The automotive industry has been undergoing perpetual change including global shortages, the electrification of vehicles, shifts in consumer demographics and preferences, and an evolving digital advertising ecosystem. While there have been roadblocks for marketers, there are also clear opportunities to accelerate digital transformation and meet consumers where they are. Looking ahead to 2022, changes in the automotive landscape will continue. Join us to learn how to navigate this uncertainty with tangible takeaways, and harness the opportunity in the “known unknowns”.