Wed, Aug 17 – 2016 – 08:30 AM
PwC’s new US FinTech director plans to change little about her company’s plan of attack on blockchain.
The ‘Big Four’ accounting firm has officially tapped former American Stock Exchange director Geraldine Balaj to help head its efforts after another blockchain director formally left last month. Joining the firm in March, she brought 22 years experience in capital markets and a drive to continue what she characterized as her firm’s success in the new sector.
In conversation with CoinDesk, Balaj said blockchain services have so permeated PwC’s financial services department that it’s almost hardly worth making the distinction between blockchain and other efforts.
She further laid out her vision for the future now that blockchain is well advanced in transforming the operations of her new employer.
Wed Aug 17, 2016 - 08:30 am